How to Become a Promotional Model in 4 Easy Steps

Getting your start as a promo model might seem like a difficult task, but it doesn’t have to be. As mentioned before, one of the best things about event marketing gigs is that it isn’t that hard to find jobs – if you know where to look.

If you’ve been thinking about becoming a promotional model, but hesitated because you didn’t know where to start, this article might be the boost you need. It will explain how to get started, no matter what experience you have. In fact, if you are dedicated enough, you’ll be promo modeling in just a few weeks.

Have Charisma

Promotional modeling is not just about standing around and looking cute. No, you will need to have some personality if you expect to make any money at it. That is why you have to develop some charisma before you apply for your first gig.

Make people like you! Personality is what it is all about, and if you don’t have it, you are probably better off doing print modeling. You need to have a personality that is engaging to people, something that will keep them once the attraction to your looks fades away.

Have Gumption

You can’t be afraid to take chances if you are going to work in event promotions. Sure, there will be times where you don’t win, but you have to be willing to take those chances. You can’t expect to book every event, and you can’t get upset when you aren’t chosen.

Even while on an event, you will still need to have this valuable skill. You may be asked to do events that are out of your comfort zone, and if you want to work, you will probably have to deal with being uncomfortable.

Work with What You Got

Being a promotional model is not about having the best appearance, it’s about knowing how to use the appearance you have. Promotional models come in all shapes and sizes, but what they have in common is confidence.

No one can be perfect – professional models recognize this – but they typically aren’t reminded of this by their fans. Promotional models, on the other hand, have to deal with possible criticisms from the customers at every event. That is why you have to be comfortable with how you look, and not take it personally when someone else doesn’t find you as attractive as you do. Recognize and embrace what is attractive about you, and flaunt it at every event.

Put Your Big Panties/Knickers On

Which brings us to step four, which is basically a saying that means ‘be a grown up’. There is very little room for divas in the promotional modeling world, and those that are, typically don’t stay around long. You have to behave like a professional at all times, and if you can’t do that, at least behave like a mature adult. You can’t cry about being uncomfortable, or boss your teammates around – it is childish and not respected- and won’t get you booked on work again.